Navigating the Digital Marketing Roadmap for 2024 With a Look Back at 2023

About this event

Join us for the MDA unWorkshop on December 7th, 2023, as we take a full day journey into the best strategies for dealership business growth in the ever-evolving online space. These sessions are a collaborative opportunity for dealership leaders and marketing teams to identify game-changing strategies for business growth. With hands-on engagement and ready-to-implement actions, you'll hit the ground running and take your dealership's success to the next level.

Session Highlights:

Our morning speakers will dissect the year's most impactful trends, revealing the strategies that left competitors in the dust.  We will be joined by Steve Carter from Mitsubishi Motor Sales of Canada, OEM Program Manager Ekaterina Gorbachevskaya at BLVD Agency, and Mathew Growden, one of our top rated Western Canadian Dealer Summit speakers, live to discuss 2024 outlook in digital marketing. 

Our host, Jay Radke has also identified during the 2023 unWorkshop series that our December session needed some time dedicated for marketing budgets, budgeting tools and strategies to meet marketing expectations. 

*** Your dealership will leave with the ultimate tool to help nail your marketing budget for 2024!! ***

But we're not stopping at the rearview mirror – our focus is on the road ahead. The afternoon promise for all attendees is to really uncover the role of Artificial Intelligence (AI) in shaping the future of marketing and uncover actionable insights to create a roadmap for your digital marketing strategy in 2024. We have secured Steve Barker from AutoGraph Analytics for an in person session on how to use ChatGPT to simplify your marketing efficiency, reporting and visualization.  Steve recently presented one of the top rated sessions at Digital Dealer Las Vegas in October.  Autograph Analytics a relatively new company with a proven solution that marries Analytics + Data by transforming marketing reporting, effortlessly aggregating data, and supercharging analysis with OPENAI tools. 

Our workshop is led by industry experts who will provide you with the tools and insights you need to stay ahead of the curve. You'll leave with a clear sense of direction and a well-prepared strategy to navigate the digital marketing landscape in 2024. 

Don't miss this opportunity to be the captain of your marketing ship, charting a successful course into the future! Join us for "Navigating the Digital Marketing Roadmap" and set your sails for marketing excellence.

Secure your spot now for hands-on and ready-to-implement sessions, where you'll leave with actionable ideas to take your dealership's success to the next level.

In typical UnWorkshop style, you'll leave with deeper knowledge and ideas that you can implement immediately at your store.

Event Details

• Dealer Members:  $249 for first attendee and $225 for subsequent registrations.
• Associate Members:  $399 per attendee (maximum two attendees per Associate)
• Deadline for registrations is one week prior to the course date.
  
• NOTE:  No refunds will be issued for cancellations within 5 business days prior to course date and no shows